To be energy efficient there is an investment. Let’s start with light bulbs. You pay a lot more for an energy efficient light bulb as they typically use 80% less electricity. You can also spend...
A characteristic of a good economic period is the fact that many businesses are able to successfully sell their higher priced products. People avoid and even ignore the less profitable areas of...
If you had to make a choice between having better managers or better salespeople which would you choose?
It’s a good debate to have, but it is also a choice you don’t have to make. You can...
We recently completed our first set of Open programmes in sales and frontline management. A great insight that came from the mix of different businesses on the sales course was the fact many...
NPS or Net Promoter Score is that survey you are given at the end of a transaction – either face to face, on the phone or online. They ask you to score the service out of 10. A 9 or a 10 means...
A delegate on one of our open programmes shared an insight which both shocked her and at the same time exposed the opportunity to her.
Taking the training while on furlough she can’t apply...
Live and launched…our new Audio Book.
The Perfect Storm, 30 Ways to Drive Your Business.
By Bob Morrell and Jeremy Blake
...
This week our other new Open Programme began, How to Sell Right Now – the best way to boost sales results.
Whether you are a large business, a corporate, an SME, or start up, all business...
More magazines are sold in September than any other month of the year. After the summer people look to the future and want to know about what’s new and up and coming in whatever field their hobby...
How to look for new gaps and ways to serve the changing marketplace
In 2002 Bob and I launched Reality Advertising Partnership. Following Bob’s time in media sales for...
What are you networking for?
Responding to the question you dread.
Whether you are new to business or you’ve been working since the 1950s, chances...
Exhibitions are still popular, and the access they offer for face to face interactions and creating relationships is impressive. Attending a show at the Exel recently I wandered through one that...
Most companies are obsessed by like for like figures and what has just happened in their business. Their other biggest focus is the future. Where are we going? What are my sales forecasts? What’s...
As a B2B salesperson you will often try to build your relationship with one person, or a small group of buyers, but in many B2B firms your proposal will be re-pitched to a committee who will...