Our insights
The Blog
We understand that sometimes, you might prefer reading content at your own pace. That’s why we’ve taken our most popular podcast episodes from The Reality of Business, The Reality is Sales Training, and The Reality of Contact Centres and transformed them into blogs so that you can access the same valuable content in a written format, with the flexibility of reading them at your convenience.
Value Selling Avoidance
by Bob Morrell
“If the customer enquires, then they already understand the value and I don’t need to talk about it.”
Resilience in Sales: How to Overcome Tough Months and Bounce Back Stronger
by Bob Morrell
Ever stared at your month-end figures and thought, “How did I get here?” Maybe the market’s gone quiet. Maybe last month’s big win left your pipeline on life-support.
Stop Saying "Can I help you?" - Start Selling Smarter
by Bob Morrell
You’ve probably heard it a thousand times.
When Company Values Go Quiet: What DEI Cuts Say About Your Culture
by Bob Morrell
Have you noticed something strange happening in the business world lately?
New Ways to Close Sales: 3 Closes to Turn Hesitation Into 'Yes'
by Bob Morrell
You’ve done the hard work. You’ve built rapport, asked the right questions, and guided your prospect through the sales process.
How to Make Your Sales Conference Actually Worth It
by Bob Morrell
You’ve done it. You’ve planned the venue, booked the speakers, and set the agenda for your annual sales conference.
‘A Sale Is Made On Every Call’: How Do Customers Close YOU?
by Bob Morrell
Ever had a customer who seemed engaged, asked great questions, and then… nothing? No response. No decision. Just silence.
Guerrilla Marketing: Creativity That Captivates
by Bob Morrell
At a time when consumers are constantly bombarded with ads, breaking through the noise feels harder than ever.
Key 2025 Business Strategies: How to Thrive in Twenty-Five!
by Bob Morrell
The world of business is shifting faster than ever and if you’re worried about retaining loyal customers, rising costs, or sustainability expectations, you’re not alone.
How to be a Digital Nomad: What is the Reality?
by Bob Morrell
The rise of digital nomads working across the globe represents a seismic shift in how we think about work and lifestyle.
Objection Handling: Using Related Stories & Storytelling
by Bob Morrell
Sales isn’t just about closing deals – it’s about creating connections that matter.
“I Need to Check with my Partner”: How to Master a Common Sales Objection
by Bob Morrell
Every salesperson has heard it. You’re in the middle of a great conversation, the buyer seems interested, and then it comes: “I need to check with my partner.”